ENTREPRENEURIAL TRAITS, PROBLEMS AND DETERMINANTS OF WOMEN ENTREPRENEURSHIP IN GARMENTS INDUSTRY

Entrepreneurship is concerned with the undertaking of economic activity, it involves the buying and selling of goods and services. Development of women entrepreneurship provides various supports in the form of better standard of living, employment opportunities, regular income, and high national income to the society. Factors that determine women entrepreneurship in garment business is important for women empowerment. Therefore, this study has been initiated to test the entrepreneurial traits, determinants of women entrepreneurship in garments industry and problems of women entrepreneurs. This study was conducted with a sample of 100 women entrepreneurs; data has been collected by using survey instrument amongst the women entrepreneurs. Questionnaire has been constructed with four parts, such as demographic profile, entrepreneurial traits, and determinants of women entrepreneurship and problems of women entrepreneur in garments industry. Simple percentage analysis, factor analysis, Friedman chi-square test, Garret score and t-test are used to analyse the data collected. Results revealed that women entrepreneurs should focus more on developing their traits and knowledge in business may remove their problems.