"PERFORMANCE OF AXIS BANK IN THE BANKING INDUSTRY"

In today's era of modernization many businesses are coming up.The advancements in banking sector is one of the them.Banking is a very important pillar of any economy.Without banking system,the whole economic system may collapse.The research focuses on the one the these pillars of banking that is AXIS BANK.I found this topic to be quite interesting and prevalent these days .Axis bank is the third largest bank in private sector.In this research the information is being provided about the company profile,the research methodology is secondary data,various statements of the bank are used to provide a strong argument.The objectives of the study are to find out that how well the bank is going in today’s era.SWOT Analysis are also done to have clear understanding.Customer satisfaction and support services are also told about.Various studies many researches being published by research boards and journals is used.Various pros and cons of the banks are discussed which will be beneficial in order to take various decisions.